About Me

I come from a long line of storytellers—writers, poets, journal-scribes—so it’s no surprise I found my way to a career built on words.

For over a decade, I’ve worked across agencies, startups, and global brands, tackling everything from top-line strategy to bottom-of-the-label ingredient blurbs. I’ve acted as the online brand voice for Lululemon, shaped Earth’s Own’s tone and voice, written values-driven campaigns for Lush, and named countless products at Saje Wellness. (Yes, I’m the reason for “Lavender Haze.” You’re welcome, Swifties.)

These days, I also write for global tech brands including SAP, Microsoft, Lenovo, and Cisco, turning complex topics like AI, IoT, and ERP into stories actual humans want to read.

Whether it’s enterprise tech or quirky oat milk copy, I bring wit, warmth, and clarity to every word.

If you want copy that stands out—written by a fun, caffeinated creative—let’s talk.


“You can make anything by writing.”

C. S. Lewis